VP, Programmatic & AdOps

About Us

TMB is the community-driven entertainment company engaging more than 250 million consumers worldwide across streaming TV, social media, web and print. Our portfolio of brands including FailArmy, Family Handyman, People Are Awesome, Reader's Digest, Taste of Home, The Healthy, and The Pet Collective, is powered by content that's inspired and created by our fans. Together our community sparks curiosity, fuels laughter, and inspires people to live big, full, fantastic lives. Learn more about our brands, our data-driven marketing solutions, our award-winning licensing services, and much more at trustedmediabrands.com.

Location

United States - Remote

About the role

Trusted Media Brands is seeking a VP, Programmatic & Ad Operations to lead programmatic monetization strategy and advertising operations across our digital portfolio.

This leader will be responsible for maximizing programmatic revenue and yield, driving operational excellence across direct and programmatic advertising, and continuously evolving our advertising technology and monetization infrastructure. The VP will be accountable for programmatic revenue performance and will partner closely with Sales, Product, Engineering, Data, Finance, and other teams to identify and execute opportunities for growth.

The ideal candidate combines deep programmatic and ad technology expertise with strong commercial judgment and people leadership. You understand how changes across the advertising ecosystem translate into revenue opportunities and risks, are highly analytical and comfortable operating against revenue targets, and can move fluidly between setting strategy and getting into the details of a technical or operational problem.

You will lead a high-performing team while serving as TMB’s internal subject-matter expert and external voice on programmatic advertising, ad technology, and the evolving digital advertising market