Regional Director, WH Sales

Location

This role will cover both Texas and Colorado. Ideally, we are looking for someone based in either the Dallas, Texas, or Denver, Colorado, area.

We are seeking an experienced and dynamic Regional Director, Women's Health Sales to lead our Texas and Colorado (Texaco) region. This leader will be responsible for driving regional sales strategy, growth, and performance across Natera's Women's Health genetic testing portfolio, including noninvasive prenatal testing (NIPT), carrier screening, and miscarriage testing.

The Regional Director will lead, develop, and inspire a high-performing sales team while identifying opportunities to expand market share, strengthen customer relationships, and accelerate growth across the region. This role will be instrumental in translating Natera's broader commercial strategy into regional execution and delivering consistent, profitable sales growth.

PRIMARY RESPONSIBILITIES

• Educating and recruiting Key Opinion Leaders from the OBGYN medical community.
• You will become an expert in Natera's technology and service offerings and be able to represent the company and its business interests: physicians and hospitals.
• Develop and execute plans to ensure rapid distribution of all products.
• Develop business plans based on sales goals, expectations and available resources, including regional strategies and tactics.
• The position includes recruiting, selecting, hiring and coordinating the training of all sales professionals within your region.
• Effectively provide constructive feedback to sales professionals in order to help maximize their potential.
• Spend a sufficient amount of time, as defined by the VP, in the field with sales professionals in order to help them develop, as well as provide direction and feedback.
• Provide direction based on field input, market assessments and trends in order to develop a region which is consistently implementing "Best Practices".
• Plan, design and implement territory al