Head of Retail

Can you walk into a Walmart buyer meeting and walk out with more shelf space than you came in with?

Can you look at a sell-through report and immediately know why a SKU is bleeding and exactly what to do about it?

Have you actually built a retail business - not managed a book of logos, but built something - from early distribution to thousands of productive doors?

Freebird® is a 9-figure DTC brand serving over 2 million customers and redefining shaving for the modern consumer. We've built a loyal subscriber base, a portfolio of best-in-class grooming products, and one of the strongest direct-response engines in the space. Now retail is becoming a serious growth channel, and we're looking for the person who will own it.

We're looking for a Head of Retail to become Freebird's internal retail expert and owner - responsible for taking an emerging retail channel and turning it into a significant national growth engine. You'll own the strategy, relationships, assortment, economics, execution, and ultimately the team required to make that happen.

This is not an account management role. This is a builder role. If you've built this before and want to build it again - keep reading.

What You'll OwnProtect and Scale Walmart

• Take full ownership of the commercial relationship - buyers, line reviews, assortment, pricing, programs, and commitments.
• Ensure 2026 expansion, holiday program, and PDQ execute successfully.
• Maintain real-time visibility into sell-through, in-stock, replenishment, inventory, and forecasts.
• Own the Walmart P&L and all trade-spend decision making.
• Build the roadmap for expanding men's, women's, refill, and secondary SKUs.
• Develop the next line review and feature strategy.

Launch and Internalize Target

• Take direct ownership of the Target buyer relationship.
• Assess what stays with external partners versus moves in-house.
• Own the launch plan, assortment, economics, and all i